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Uniform designs Heart of Mersey's annual report


By Cameron Clarke, Editor

October 19, 2011 | 1 min read

Uniform has designed the annual report for local health charity Heart of Mersey.

The report was unveiled at the charity's AGM and is intended to stress to stakeholders and fundraisers the need for their continued financial support.

Michelle Ford, client services manager at Uniform, said: "The creative concept was to deliver the annual report in a non-traditional manner focusing on the charity's preventive approach to cardiovascular disease.

"This led to us manipulating the report into a heart shape within a Perspex cylinder to create the concept of protecting the heart in delivering the key messages.”

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