Digital Transformation

Top tips on improving ROI in FREE MiNetwork webinar later this week

By Richard Draycott | Managing Director




October 17, 2011 | 3 min read

Clients looking to improve the ROI of their online and offline sales promotions messages are being invited to attend a FREE webinar taking place this Wednesday afternoon (19th Oct).

Manchester-based marketing agency Delineo and their client Redrow will be presenting the findings of their recent research into why brands often confuse their potential customers and make it difficult for customers to complete their journey from an offline sales promotion message to an online sale or transaction.

Delineo has researched the online and offline sales promotion activity of a wide range of brands - including Tesco, HSBC, bmibaby, Red Letter Days, Pizza Express, Boots, Vodafone and many more - and this FREE one hour webinar for clientside marketers will reveal the findings of their report along with insights into how to use the findings to improve sales promotions results.

The FREE webinar starts at 3pm and will also include time for clients to ask questions to both presenters Delineo's MD Nick Melvin and Redrow's group sales and marketing director Kim Peters.

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To register for this webinar simply click here.

Digital Transformation

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What’s the difference between an outcome and a creative outcome? Outcomes happen day in, day out, and often by chance. Creative outcomes on the other hand, don’t just happen. They are born through insight and imagination. They challenge and provoke reactions. And they deliver the right message, through the relevant channels, to the right people. Creative outcomes have to start somewhere. Welcome to Delineo.

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