WWE

WWE appoints Burst Media for UK online ad sales

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By The Drum Team, Editorial

September 6, 2011 | 1 min read

Wrestling company WWE has appointed Burst Media to handle the online advertising sales for its UK website.

The appointment will see Burst Media place targeted advertising on the WWE website, which attracted 434,000 unique users from the UK each month.

Ian Woolley, managing director for Burst Media, UK & Europe, commented: "The site delivers a massive audience that regularly consumes exciting content and advertisers who target this dedicated online base will reach WWE and entertainment enthusiasts when they are most engaged."

Dominic Hayes, senior vice president and managing director of WWE International added: "Burst Media will deliver a variety of innovative ad formats and creative rich media to maintain and enhance the exciting appeal and gold standard of WWE.com."

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