Author

By The Drum Team, Editorial

September 5, 2011 | 1 min read

Dior launched its worldwide campaign for J’adore last night at 9.10pm, designed by TBWA Paris and starring Charlize Theron.

A teaser campaign ran beforehand, letting viewers know when the advert was launching.

The advert shows Theron rushing to get ready for a fashion show, with ‘cameos’ from Marlene Dietrich, Grace Kelly and Marilyn Monroe.

The advert was directed by Jean-Jacques Annaud.

Dior

Content created with:

TBWA\Paris

Find out more

More from Dior

View all