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JAM secures Gunnebo PR and creative briefs

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By The Drum Team, Editorial

August 10, 2011 | 2 min read

The Gunnebo Security Group, a global supplier of security products, has entrusted its public relations and creative accounts to JAMpr and its design division JAMcre8tive.

Targeting Locksmiths and security conscious consumers, the PR activity will focus primarily on Gunnebo’s Chubbsafes brand, seeking to boosting awareness of the range among trade and consumer audiences.

To kick off activity JAMpr is announcing the launch of Chubbsafe’s new range of domestic safes, which will be unveiled at this year’s Master Locksmith Association (MLA) Expo.

The JAMcre8tive team has been briefed to develop a suite of marketing collateral for the Chubbsafes brand, including point of sale, product brochures and the exhibition stand for the security provider’s MLA Expo debut.

Steve Keogh, sales manager for Chubbsafes, said: “We were looking for an agency that truly understood the Locksmith and security sectors."

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