Ad of the Day: HTC
Each day The Drum and TV commercial rating site David Reviews brings you Ad of the Day where we look at some of the most recent ads on TV.
HTC - Detour
This ad celebrating HTC's sponsorship of a team in this year's Tour de France shows a bunch of cyclists making their way through Warsaw. It looks as though they were given the freedom of the city (provided they did all their shooting before six in the morning).
Agency: Fearlessly FrankCreative Team: Ben Little / Wayne Guthrie / David Curzon / Vikki Fulton
TV Producer: Selina Dey / Georgia Dickinson
Film Prod Co: A+ / Academy Films
Director: Seb Edwards
Producer: Dom Thomas
Dir of Photography: Lasse Frank
Post-Prod House: MPC
VFX Producer / Supervisor: Abisayo Adejare
Editing House: Trim
Editor: Tom Lindsay
Audio House: Wave