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Quotes of the week: Sunday Herald, Superinjunctions and Dove ad dispute

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By The Drum Team, Editorial

May 28, 2011 | 4 min read

The Sunday Herald justifies its superinjunction splash, one of Scotland's best known advertising agencies shuts down and Dove denies racist advertising claims.

“When we were deciding how to present it on the front page we initially thought of pixelating the picture but then we realised that the superinjunction had no force in Scotland. It appeared to us to add to the debate about the lunacy of the situation.”

Richard Walker, editor of the Sunday Herald, explains the thinking behind the paper's superinjunction splash last weekend.

"Every child in the country with a mobile phone can now access the internet or twitter and find out who this individual is. The idea that the mainstream can’t report it is frankly absurd."

The Sunday Herald's legal adviser, Paul McBride, expresses confidence that the paper has the law on its side.

"It is rather unsustainable, this situation, where newspapers can't print something that clearly everybody else is talking about, but there's a difficulty here because the law is the law and the judges must interpret what the law is."

Echoing the sentiment of Walker and McBride, the Prime Minister David Cameron speaks out about the current privacy laws.

“At the end of the day the business just could not support the current scale of its overhead and the sensible thing to do was call it a day.”

Guy Robertson explains why his eponymous advertising agency, which has been one of Glasgow's best-known ad businesses for the last 25 years, has closed its doors.

"You can’t isolate some things you like about the internet, and control other things you don’t."

Facebook founder Mark Zuckerberg warns the leaders of the world’s eight richest nations not to interfere in the web with fresh regulation. The world's wealthiest 27-year-old has also hit the headlines for his new back-to-basics diet, which sees him slaughter his own dinner.

“All three women are intended to demonstrate the ‘after’ product benefit. We do not condone any activity or imagery that intentionally insults any audience.”

A spokesperson for Dove denies that its 'before and after' bodywash ad (pictured above) is racist.

"I am udderly perplexed by this visual. Is that a teats peace sign? Why not a Devil hand? What the FUCK is going on here?"

One correspondent is left baffled by McDonald's bizarre new milkshake ad running in Finland.

"Imogen is in all the headlines at the moment so she was a natural choice to be the face of our promotion."

Bookmaker Paddy Power explains why it has decided to feature Imogen Thomas in its advertising in the build-up to Manchester United's clash with Barcelona.

"Then we'll get him - ban him on Friday."

Sir Alex Ferguson bans a reporter from the build up to today's Champions League final after the journalist braved a question about Ryan Giggs.

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