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Boomerang Public Relations News

Johnson Tiles appoints Boomerang PR to grow brand awareness


By The Drum Team | Editorial

February 17, 2011 | 2 min read

Johnson Tiles has appointed Boomerang to handle its PR and digital marketing.

The appointment, following a competitive pitch, will see the Cheshire PR consultancy tasked with supporting the in-house marketing team to provide traditional and digital PR for an initial six months.

A number of websites will also be developed by Boomerang for Johnson Tiles as part of an ongoing social media and SEO campaign to build awareness of the brand.

Katy Cowan, managing director of Boomerang will lead the agency team, reporting to Ian Crowther, trade sales and marketing director for Johnson Tiles.

Cowan explained that the campaigns developed by the agency would aim to support the expansion of the client and also ensure that the brand is noticed through traditional PR and marketing channels.

Boomerang Public Relations News

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