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GHD Gillette

Brand ambassador roles for Katy Perry and Jennifer Lopez


By The Drum Team, Editorial

February 8, 2011 | 1 min read

Rumours are circulation that US pop star Katy Perry is in talks to become the brand ambassador for hair straightener brand GHD.

Perry could be set to front an advertising campaign from the brand that will roll out next month while GHD will also look to sponsor an upcoming tour.

Meanwhile, Jennifer Lopez has become a global brand ambassador for Gillette and will front a campaign for women’s razor Gillette Venus.

Fronting the campaign, which will run across TV, online, print and social media, Lopez will aim to ‘inspire women globally’ through the strapline ‘Reveal the Goddess in you.’

GHD Gillette

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