Lurpak launches Good Food Finder iPhone app
Butter brand Lurpak has launched an iPhone app which it claims will help people source tasty ingredients.
The free 'Good Food Finder' app was created for the brand by digital agency Outside Line, and is based on a website run by Lurpak to help people source local produce.
It presents the user with lists of butchers, delis and greengrocers around the country that have been recommended by their local customers.
When iPhone users stumble on a good retailer or ingredient themselves, they can use the app to recommend it to others.