Kerching Mobile Casino hires Juice for social media push
Kerching Mobile Casino has hired social media agency Juice Digital to "generate buzz" around the brand and increase registrations.
Manchester-based Juice will look after social media channels providing gamers with news and information about new game launches and jackpot winners.
"We’ve been monitoring the growth of social media for some time but never had the confidence to embrace it," said Dawn Cooper, commercial manager of Kerching's parent company International Game Technology.