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Gough Bailey Wright

GBW’s digital dept nets a double account win

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By The Drum Team, Editorial

December 6, 2010 | 2 min read

Gough Bailey Wright, a Midlands based marketing communications agency, has secured two new accounts for its digital department.

Automated Packaging Systems has appointed the agency, after finding the firm via Google, to increase click through rates, leads and improving the company's keyword positioning.

In addition MicroEnsure, an insurance provider focussed on the developing world, also enlisted GBW to design its corporate website. This will be subdivided into five micro sites covering each region that MicroEnsure work in.

David Dorey, Communications manager at MicroEnsure, said: “By investing time to understand the values and vision of MicroEnsure, they were able to provide great ideas and visuals that enhanced the brand.”

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