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Robot-food serves up Little Barn branding

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By The Drum Team, Editorial

November 8, 2010 | 2 min read

Fresh from redesigning Jammie Dodgers, Harrogate agency Robot-food has created a brand from scratch for the new Little Barn baking products.

The Little Barn brand name comes from a converted barn in Burn Bridge, Yorkshire, where the range of cake mixes, dough and toppings are made by company founder Nicola Grant.

Robot-food has used a two-tone 'retro bero bakery style' for the labels and it commissioned Simon Inman to create illustrations for the packaging.

Robot-food's design director, Mike Shaw, said: “With the story book style imagery and classic pastel colourways we hope to appeal to children and adults alike."

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