Seven Seas hires McCallum Layton for product research
Seven Seas has appointed Leeds agency McCallum Layton to work on the development of a new multivitamin product for children.
McCallum Layton will lend its research and marketing insight skills to the vitamins, minerals and supplements company.
Tony Parkin, market research manager at Seven Seas Limited, said: "We are looking forward to working with McCallum Layton on this exciting project.
"They are an agency with a very strong background in NPD and consumer research and have a solid reputation for being an agency which delivers great results of the highest quality."