Mostly Media picks up Euronics media account
Electrical buying group Euronics has appointed Mostly Media to handle its TV and press planning and buying for 2010/2011.
The Yeovil based company has picked up the account following a competitive pitch and will handle the Euronics Autumn campaign, running across TV and press to support the company’s 600+ independent retailers.
David Eccles, managing director of Mostly Media, said that winning this contract alongside the rest of the £2.5 million of business that the company had picked up in the last year, proved that ‘the clock is beginning to turn back’ in the industry.
“he modern agency has to have access to all forms of research, look hard at its servicing of clients, and give a good return on investment, that covers all forms of reaching the target audience, no longer is media just a commodity, and poor service and advice acceptable,” continued Eccles.