SuperCasino bets on This Creative to attract players
TV and online gambling brand SuperCasino has worked with This Creative on a range of marketing materials to attract and retain players.
SuperCasino runs a live television station that allows viewers to play roulette from home and operates more roulette, blackjack and slots games on its website.
It briefed Manchester-based This Creative to create an online and offline acquisition and retention campaign which will roll out this month.
The work features SuperCasino's TV presenters who were photographed in a disused power station in London.
"The creative approach was to execute stylish photography and typography to potray the stars of the TV show and keep the overall message simple but very visually effective," said This Creative's co-founder, Warren Lomax.