Chapter to work with Smart Accident Management
Chapter has picked up a new client in the shape of Smart Accident Management, part of the Greenhouse Group.
The agency has already begun to roll out work for the company having been tasked to create an online and radio campaign aiming at raising consumer understanding of the company and achieve stand out.
Ian Boulter, joint creative director for Chapter, said: “It was a challenging brief with a lot of messages to get across. We worked closely with the client to fully understand and get under the skin of the product and produced work that got to the heart of the benefits.”