Ininc creates new identity for furniture brand Dorma
The new identity for home furnishings brand Dorma has been redesigned by Dewsbury-based design consultancy Ininc.
The brief was to develop an identity that reflected the brand's history, heritage, product quality, while working alongside it’s two Royal warrants.
Nicola Edmondson, creative partner at Ininc, said: "Having worked on and with the Dorma brand for many years this was a great creative opportunity to develop Dorma's classic style and really create something that encapsulated a timeless elegance."
Ininc’s current clients also include Dawson Home Group, Newhey Carpets, Sinclaire and Wilman Interiors.