WFCA

Mutliyork Summer Sale campaign handled by WFCA

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By The Drum Team, Editorial

July 1, 2009 | 2 min read

A national and regional campaign to promote national bespoke sofa manufacturer Multiyork has launched to promote its Summer Sales, created by WFCA.

The campaign by the Tunbridge Wells based agency promote the sale which includes up to 40% off sofas, dining furniture and accessories, is also back by in-store POS material for all of its 60 stores and a DM package which consists of a 16pp Catalogue, Preview to the Sale Invite and an intro letter sent to existing and potential customers.

The 10-week campaign broke this week in titles including the Saturday Telegraph and Saturday Times magazine.

Media planning and buying is through Walker Media.

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