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Lennoxlove House rebrand completed by Tsuko

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By The Drum Team, Editorial

March 9, 2009 | 2 min read

Lennoxlove House has launched a new corporate identity, designed by Tsuko, in a bid to better reflect its status as a historic, Scottish home in the year of its 700th anniversary.

The house, which has achieved five star status from VisitScotland has appointed the Edinburgh agency to update its brand which includes the Hamilton crest and was tasked with ensuring the venue’s new values for style, seclusion and service are consistently communicated across its online and print materials.

The three month project included brand development, identity and stationary set for six subsidiary companies from within the group, brochures and e-marketing as well the redesign of its website.

Ken Buchanan, general manager at Lennoxlove House, said: “Lennoxlove House is a magnificent destination for people looking to relax in seclusion and luxury.

“Having the highest quality interiors, incorporating state of the art facilities, which are sympathetically blended with the architectural and historic character of the House and brimming with historical artefacts, it is a luxury venue with a difference. Because of this, the House is very appealing to overseas visitors who are instantly bowled over as soon as they step over the door.”

He added: “We felt the time was right to update the brand and the marketing literature needed to better reflect and capture the imagination as much as the House itself. By incorporating the Hamilton crest, this has brought the Duke of Hamilton’s connection much closer to home and will give our guests the opportunity to experience a slice of history as well as modern day style and facilities.”

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