Citypress to work on Constructionline
Government endorsed register of pre-qualified contractors and consultant, Constructionline has appointed city press to handle its PR brief as the client looks to relaunch its service later in the year.
The agency’s London and Manchester based built environment team will run the brief which will include stakeholder engagement, media relations and direct-to-user communications.
Constructionline looks to provide a single database of certified suppliers to help company’s build construction contract tender lists, mainly in the public sector.
The service will re-launch through a UK-wide regional roadshow which will begin in May and will include enhanced functionality for online users as well as improvements to its database, such as better linkage with other e-procurement schemes to further reduce duplication.
Philip Prince, sales and marketing director at Constructionline, said: “Cost pressures on the industry, together with the changing mix of public and private sector orders, are encouraging a growing number of suppliers and buyers to adopt Constructionline as a business improvement tool. It’s crucial that we capitalise on this renewed interest pre- and post-launch and consolidate our position as the industry’s leading certified register.”
Martin Curry, director of Citypress, said: “The key objectives of our programme are to communicate the direct cost-benefits achieved by those using the scheme and position Constructionline as ‘best in class’ amongst the industry’s opinion formers. We’ll be using a mixture of statistical-led news, user testimonial and thought leadership to drive industry-wide support, targeting suppliers and buyers directly and via industry bodies, client groups and specialist media.”