Crombie Anderson

Duff named as MD of Crombie Anderson


By The Drum Team, Editorial

January 14, 2009 | 2 min read

Craig M Duff has been appointed as managing director of Edinburgh based design agency Crombie Anderson with immediate effect.

Duff has been tasked with leading the agency and bringing his own vision and creative style to the agency in a similar method to that in which he ran Edinburgh and London based agency CMDA.

Duff left the company as it was being sold to a London organisation which also saw the closure of its Edinburgh office last month.

He will work with Crombie Anderson’s existing managing director John Whyte (who will now focus on key projects), and will drive the agency’s creative and client profiles while bolstering the company’s client base.

Duff said: “The opportunity to work with fresh ideas, bringing a new take on the traditional agency and client relationship and a continuous focus on delivering the results that Crombie Anderson has become renowned for, combined with the agency’s solid pedigree, no less than 27 years of profitability, is what attracted me to the role.”

“I have long been an advocate of producing visually and technically brilliant creative that also delivers solid, tangible and commercial effectiveness. This ethos is shared by everyone in the team at Crombie Anderson.”

With a remit encompassing brand, growth and financial responsibility, Duff will be key to Crombie Anderson’s future, tasked with taking the strong team and brand into a new dimension.

Duff continued: “I already have a lot of ideas for the agency and look forward to developing these as soon as possible. In current times, it’s encouraging to see a solid order book and excellent relationships with our valued clients. I will be building on this with view to making 2009 Crombie Anderson’s best year ever – one of growth and expansion as well as continued stabilisation. I thoroughly believe in what we, as a company, can produce. By 2010, we’ll have firmly cemented our position as one of Scotland’s top ten names in design.”

Crombie Anderson

More from Crombie Anderson

View all


Industry insights

View all
Add your own content +