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Tsuko

Tsuko tees-off for brace of golf web wins

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By The Drum Team, Editorial

December 12, 2008 | 2 min read

Brand agency Tsuko has completed one new website for premier golf management company Braemar Golf and is now working on a second.

The first, www.braemarnass.com, was completed for the opening of Colin Montgomerie’s signature golf course at Riffa Views, a luxury property development project in Bahrain.

The development of Riffa Views is a collaboration between Braemar Golf of St Andrews and Nass Contracting WLL, a construction company based in the Middle East, and the website is at the centre of the international campaign to showcase the skills and expertise of the two organisations.

The Braemar Nass website not only highlights the new golf course, but also the construction expertise and project management services offered by the joint venture company.

Tsuko’s second website project, now underway, is a re-design of the corporate Braemar Golf website. Tsuko’s task is to align the Braemar Golf brand more closely to the worldwide reputation of this St Andrews–based company and create a portfolio of downloadable marketing tools.

Susanna Freedman, MD at Tsuko, commented: “Here is a Scottish-based company with an international reach, which makes it a fantastic project to work on. Putting golf in a context of build and management expertise, yet still retain the emotion and passion that characterises all things to do with golf has made this a fascinating challenge and our strategic and creative teams have risen to it magnificently.

“Braemar Golf came to us through recommendation and I’m delighted to say that the success of the work so far, is again likely to lead to more.”

Tsuko

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