Atom aids Warburtons to launch Winter Weekend competition
Family baker Warburtons has launched a competition for consumers to attempt to win a Winter Weekend with 12 packs of sliced rolls.
The promotion, developed by Altrincham based marketing agency Atom, will give consumers the chance to win £250,000 worth of £1,000 weekends.
From 1 October consumers can go to the competition site and check if the code on their 12 pack is a winner. There is also a 10% discount for all customers to use at Superbreak, the partner short break specialist.
Simon Jones, associate director at Atom Marketing, said; “Warburtons were looking to create a point of difference on-shelf and bring excitement to the category. The solution is a simple and eye-catching instant win to benefit all consumers.”