SCS confirm Martin Tate Redheads appointment
Furniture retailer SCS has confirmed that it has concluded a review of its advertising business with the appointment of Newcastle-based agency Martin Tait Redheads.
The incumbent on the account, McCann Erickson Communications House Manchester, is also believed to have been involved in the pitch process for both its creative and media accounts.
The 96-store chain was recently saved from closure by private equity group Sun European Partners, which has confirmed plans to expand the brand before the end of the year despite a continued fall in sales.