Hookson launches Carnoustie campaign
Hookson has launched an integrated campaign for house builder Ogilvie Homes. The campaign is to promote the company’s prestigious development of luxury flats and penthouses at The Maltings at Carnoustie, situated in a prime location overlooking the famo
Hookson, has been working closely with Ogilvie Homes since autumn 2007. The result is a campaign that covers above-the-line advertising, the production and design of both a marketing brochure and website, as well as advising on additional activity including the implementation of a dedicated on-site marketing suite.
Bryan Hook, managing director of Hookson, commented: “Hookson has been expanding
greatly recently with the addition of a number of experienced staff from a wide variety of disciplines. We have been building the team with exactly this type of project in mind –
namely to offer our clients a fully integrated approach with ideas that can work across
a multitude of media.”
Sharon McPhee, sales and marketing manager at Ogilvie Homes added: “This is a
premium development for Ogilvie and Hookson has developed premium work to reflect
this. Their understanding of the industry has been essential given the greater challenges now facing the housing market in general.”