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Dig For Fire

Monilink chooses Dig for Fire after four-way pitch


By The Drum Team, Editorial

April 3, 2008 | 1 min read

Mobile banking firm, Monilink, has appointed Dig For Fire to handle an ‘awareness and acquisition’ brief, following a four-way pitch.

Work has already started to refresh Monilink’s website and to develop a paid and natural online search strategy.

Monilink has developed unique mobile phone software which enables customers to manage their money from the palm of their hand, checking balances and real-time min-statements. It is developing a range of m-payments applications that will take the service beyond existing SMS text alerts.

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