The Drum Awards for Marketing - Extended Deadline

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Magazine

The Future of TV Issue Cover

The Future of TV Issue

The Drum's Future of TV issue looks at the struggle between streamers, broadcasters and brands for eyeballs - from Netflix's investment in immersive formats to National Geographic's VR experiments, to why Reese's and Michelob are making ASMR videos. We also explore the competitive Indian streaming space, the potential impact of 5G upon VR and AR content and look at whether shoppable TV could catch up with traditional TV advertising.

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