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The last 12 months have been a hard year for marketing agencies. Budgets have been cut while staff have been marooned at home. But it’s also been a time of opportunity, as companies across the country began their own digital transformation campaigns. And the UK’s digital agencies have risen to the challenge.

At The Drum, we publish the voices and stories of digital marketers every day. But we wanted to grasp the impact of this year on the digital agency sector as a whole – and understand the state of the digital marketing nation. So, over the last few months, we’ve undertaken a new sector-wide research project: The Drum UK Digital Census. Our expert research team has polled digital agencies, clients and staff, in a comprehensive survey of the UK’s digital agency sector.

Over the coming weeks, we’ll be revealing our findings – revealing which of the UK’s digital agencies have the best client relationships, the best reputation among rivals and the best creative performance, as well as a best-of-the-best reflecting performance across all three categories – and investigating how the UK’s digital agencies have adapted during this last year in a series of special reports.

cameron clarke – editor

Top 50 digital agencies by peers UK 2021

Top 50 UK most admired digital agencies by peers

Reputation is a fickle thing. A good name can keep you in work for years, lead the way to the best clients and turn your agency into a career destination for ambitious talent. But haloes are hard to earn – and harder to keep.

We wanted to discover which of the UK’s digital agencies were the most respected in the sector. So, who better to ask than their competitors and rivals? Our peer poll asked survey respondents to name the agencies they most respected (or feared!). With 2099 votes for over 320 agencies, it was a big list to sift through. Still, the swing-o-meter has come to rest and the ballots have all been counted. The agencies at the top of our ranked list received the most votes from their peers, indicating that they’re the most respected agencies in the country.

1 Brainlabs

Greater London

Greater London logo
2 Jellyfish

Greater London

Greater London logo
=3 adam&eveDDB

Greater London

Greater London logo
=3 UsTwo

Greater London

Greater London logo
5 AKQA

Greater London

Greater London logo
6 we are social

Greater London

Greater London logo
7 Accenture Interactive

Greater London

Greater London logo
8 Mediacom

North West

North West logo
9 iProspect UK

Greater London

Greater London logo
10 BBH

Greater London

Greater London logo
=11 AnalogFolk

Greater London

Greater London logo
=11 Deloitte Digital

Greater London

Greater London logo
13 R/GA London

Greater London

Greater London logo
=14 Journey Further

Yorkshire & The Humber

Yorkshire & The Humber logo
=14 Wunderman Thompson

Greater London

Greater London logo
=16 Croud

Greater London

Greater London logo
=16 Impression

East Midlands

East Midlands logo
=18 Clearleft

South East

South East logo
=18 Dentsu London

Greater London

Greater London logo
20 Jaywing

Yorkshire & The Humber

Yorkshire & The Humber logo
=21 Karmarama

Greater London

Greater London logo
=21 Kyan

South East

South East logo
=21 TwentySix

Yorkshire & The Humber

Yorkshire & The Humber logo
=24 Brave Bison

Greater London

Greater London logo
=24 Found

Greater London

Greater London logo
=26 383

West Midlands

West Midlands logo
=26 Builtvisible

Greater London

Greater London logo
=26 Essence

Greater London

Greater London logo
=26 Hallam

East Midlands

East Midlands logo
=30 Code ComputerLove

North West

North West logo
=30 Curated Digital

Greater London

Greater London logo
=30 iCrossing

South East

South East logo
=30 Merkle

Greater London

Greater London logo
=30 Propellernet

South East

South East logo
=30 Stickyeyes

Yorkshire & The Humber

Yorkshire & The Humber logo
=36 Cyber Duck

East of England

East of England logo
=36 Lab

Greater London

Greater London logo
=36 OMD UK

Greater London

Greater London logo
=36 Somo

Greater London

Greater London logo
=40 AMVBBDO

Greater London

Greater London logo
=40 Ayima

Greater London

Greater London logo
=40 Cube3

North West

North West logo
=40 Dog

Scotland

Scotland logo
=40 Huge London

Greater London

Greater London logo
=40 MadeBrave

Scotland

Scotland logo
=40 OLIVER

Greater London

Greater London logo
=40 Publicis Sapient

Greater London

Greater London logo
=40 Valtech

Greater London

Greater London logo
=40 Verb Brands

Greater London

Greater London logo
=40 Zazzle Media

East of England

East of England logo