Digital Transformation Brand Safety Adtech

DoubleVerify and Comscore team on new measurement and verification offering

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By Kendra Clark | Senior Reporter

February 24, 2022 | 1 min read

DoubleVerify and Comscore plan to launch a joint offering that enables advertisers to gain a more accurate view of campaign performance across platforms, while also ensuring their ads are protected against invalid traffic and placed in brand-safe environments.

Digital Transformation Brand Safety Adtech

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