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22 - 26 March

Festival for a rapidly changing world

Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

When Sorrell met Whipple: ‘agencies aren’t exempt from change’

When Sorrell met Whipple: ‘agencies aren’t exempt from change’

Two ad industry titans — Sir Martin Sorrell, executive chairman of S4 Capital, and Brian Whipple, CEO of Accenture Interactive — addressed a packed house at The Drum Arms’ activation at the Cannes Lions festival yesterday (18 June), each weighing in on key issues facing advertising.

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