Subscribers can download a pdf of the latest issue of The Drum and accompanying Institute of Promotional Marketing supplement here.
The latest issue of The Drum takes a look at the changing game, as Sir Martin Sorrell discusses how agency networks are evolving.
Frienimies and evolution
Sir Martin Sorrell chats to The Drum's Stephen Lepitak about his competitors and digital disruption.
A wealth of creativity
As some of the world’s greatest athletes prepare to descend on Glasgow this month for the Commonwealth Games, we take a look at the creative industries across the Commonwealth.
Tennis and tech
Jessica Davies examines how the old-fashioned, gentrified image of Wimbledon has been shaken up as IBM propels the world’s oldest tennis tournament into the digital age.
Are there still personalities in the ad industry? Adman turned artist Julian Hanford catches up with Coy! Communications’ Mark Denton.
Institute of Promotional Marketing supplement
The IPM discuss promo marketing and reaching the right audience in our sponsored supplement.
This issue also includes:
- Our regular creative round-up, showcasing some of the best creative work, as voted for by our online readers.
- Girl Guides with Jen Sey - The Drum’s Natalie Mortimer catches up with the seven months pregnant global CMO in a UK exclusive as she prepares to launch a $96m marketing campaign.
- The latest buzz - The Drum’s very own gossip columnist Claire Snare offers up a peek at the more salacious side of the industry in our new gossip page, Vibrator.
Subscribers can download a pdf of The Drum and the accompanying Institute of Promotional Marketing supplement here by signing in below.