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Nike: Best Day Ever by Wieden+Kennedy

Client: Nike
Date: Jul 2021
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With the Olympics just around the corner, Nike has brought out 'Best Day Ever', the next chapter of its Play New Campaign. The film depicted a world where anything in sport is possible.

Featuring Sha'Carri Richardson, who hit headlines recently for her month suspension after testing positive for marijuana, the ad speaks to the notion that we can create a better future, for all athletes, through the joy of movement and play.

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