Creative Transformation Festival now Live

Moving toward a sustainable future: The innovation and transformation of the food industry

Kees Kruythoff

chairman and chief executive officer

Sir Martin Sorrell

founder & executive chairman

Anheuser Busch: Let's Grab a Beer by Wieden+Kennedy

Date: Feb 2021
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
12 votes

Anheuser-Busch will air its first-ever corporate Super Bowl spot, called 'Let’s Grab a Beer,' during Super Bowl LV.

The ad seeks to remind everyone of the meaningful moments – big and small – that happen when people come together and how, many times, when we say “let’s grab a beer” to someone, it’s usually about so much more than just the beer.

The ad was created by Wieden+Kennedy. Together with Anheuser-Busch, it chose Oscar-nominated filmmaker David Fincher as executive producer because he immediately understood the relevance of the story we wanted to tell and how to bring those intimate moments, shared over a beer, to life. Atticus Ross created the score.