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Pennsylvania State University, known by most as Penn State, seeks to remind the public, and potential students, that the university is highly rated and respected for academics.

In a new spot Penn State illustrates how the students, faculty, community, staff and alumni collaborate to find solutions together.

The 60-second spot, created by Decoded Advertising, follows an idea as it progresses from beginnings in a notebook to the community, the world and beyond. A student is seen in her dorm room, the point of view looking back at her, as she writes down a theory. It evolves as she studies her theory, then tests it in the lab with colleagues. She is seen thinking about it, spending time refining, talking with fellow lab mates and professors, then seeing how it might help people, and showing how the Penn State community comes together.