The Drum Awards Festival - Extended Deadline

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Client: Vodafone
Date: Jan 2021
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Vodafone has launched its new campaign called ‘Let’s talk IoT’, a digital and print campaign for the business community. Let’s talk IoT aims to make the benefits of the internet-of-things (IoT) easy to understand.

It uses an unexpectedly human approach, aiming to inspire businesses to adopt IoT to help navigate the changes caused by the Covid-19 pandemic and beyond.

The campaign will comprise of print advertising and a film featuring actor and comedian Stephen Mangan as the main character personifying IoT connectivity. The campaign will initially run for six weeks.