Thorntons: Pass the Love on

Client: Thorntons
Date: Nov 2017
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Thorntons rolled out its new Christmas ad in collaboration with charity Soldiers, Sailors, Airmen and Families Association (SSAFA) to raise awareness about the charity

The spot 'Pass the Love on' opens with a young man on his way home for Christmas when he halts his taxi to buy a pack of Thorntons Continental. It is later revealed that the young man is a naval officer who is home on leave to meet his fiance's family for the first time and gifts them the Thorntons box.


Creative Director: Michela Grasso and Daniele Ricci

Art Director: Daniele Ricci

Copywriter: Michela Grasso

Account Director: Maurizio Dalla Fiora

Agency Producer: Lorenzo Firpo

Director/Production co: Alejandro Toledo/ filmmaster

Producer: Debora magnavacca

Editor: Alessandro Serra

Post Production: Giorgio Risi

DoP: Mark Pattern

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