Client: Argos
Date: Jul 2018
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Argos has released a 30-second ‘Operation School Drop’ TV spot showcasing that customers can now buy back-to-school uniform ranges from Tu clothing through Argos. The ad follows a not-so-typical first day back as Mum and Dad make sure the kids have all their uniform in check before they set off for school – by parachuting out the back of the family Chinook with Mum in tow.

The ad, which will also run on digital and social, is a follow-up to its ‘Operation Holiday’ campaign which launched in April, which places Argos at the heart of modern family life.

Credits

Sarah Golding - CEO – The&Partnership London

Yan Elliott - Joint ECD – The&Partnership London

Micky Tudor - Joint ECD – The&Partnership London

Laura Rogers - Creative Director – The&Partnership London

Hayley Hammond - Creative – The&Partnership London

Dan Dehlavi - Creative – The&Partnership London

Rick Carter - Producer – The&Partnership London

Hannah Greene - Production Assistant – The&Partnership London

Gary Simmons - Business Director – The&Partnership London

Stephanie Leonard - Account Director – The&Partnership London

Imogen Blackburne - Account Manager – The&Partnership London

Rebecca Munds - Head of Planning – The&Partnership London

Claire Carmichael - Planner - The&Partnership London

Matthijs van Heijningen - Director – MJZ

Donald Taylor - Producer – MJZ

Joost van Gelder - DOP - MJZ

Libbi Ball - Line Producer – Migrate

Bob Wilkins - 1st Ad – Migrate

Chris Bass - Production Designer – Migrate

Maria Labuschagne - Art Director - Migrate

Kevin Bitters - SFX Supervisor - Migrate

Mo Marais - Stunt Coordinator - Migrate

Jono Griffith - Editor – Work Editorial

Mike Little - CGI - MPC

Rod Norman - VFX – MPC

Phil Whalley - Producer - MPC

Sam Ashwell - Sound Engineer - 750 MPH

Arnold Hattingh - Music Supervisor - We Are Theodore

Jill Halfpenny - Voice Over