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Corona Extra: Everybody's Welcome by The Community

Date: Apr 2019
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Created by the Community, this new Spanish-language campaign for Corona highlights how Corona Extra brings people together, unifying people across backgrounds and turning even the most fleeting of moments into celebrations.

The new spot, 'Everybody’s Welcome,' highlights those carefree moments when acquaintances become friends and friends act like family. It features spontaneous celebrations everywhere from the bar to the beach to the couch, underscoring the notion that “when a Corona finds its lime, you don’t have to be invited to feel welcome.”

Credits

Agency: The Community

Chief Creative Officers: Jose Molla and Joaquin Molla

VP, Executive Creative Director: Ricky Vior

Associate Creative Director: Silvio Caielli

Associate Creative Director: Rodrigo Gonzalez

Associate Creative Director: Cora Perez

VP of Integrated Production: Laurie Malaga

Sr. Producer: Julio Rangel

VP, Client Services: Marci Miller

Account Director: Agustina Massa

Account Supervisor: Erika Rivera

Sr. Account Executive: Alina Baur

Account Coordinator: Rachel Startz

Director of Strategy: Pablo Rosas

Manager of Creative Services: Maru Sokolowski

Director, Business Affairs: Natalie Greenman

Sr. Manager, Business Affairs: Daphne Papadopulos

Production Company: Park Pictures

Director: AG Rojas

Line Producer: Pete Vitale

Executive Producer: Jackie Kelman Bisbee

Executive Producer: Dinah Rodriguez

Director of Photography: Arnaud Potier

Head of Production: Anne Bobroff

Offline Editing House: Cut & Run

Online Post House: The Makers Lab

Editor: Gary Knight

Producer: Hope DuHaime

Music House: CX has info

Composer: CX has info

Producer: CX has info

Color Correction/VFX: The Mill

Executive Producer: Jack Williams

Colorist: Greg Reese

Audio Mix: The Makers Lab

Sr. Post Producer: Sharon Campos

Associate Post Producer: Amber Pena

Mixer/Engineer: Jeannine Guenther

Brand: Corona Extra

EVP & Chief Marketing Officer: Jim Sabia

SVP, Brand Marketing: John Alvarado

VP, Brand Marketing: Ann Legan

Brand Director, Marketing: Alex Schultz

Sr. Brand Manager, Marketing: Alicia Anderson

Brand Manager, Marketing: Susie Robberson