Corona Extra: Everybody's Welcome by The Community
- Location:
Created by the Community, this new Spanish-language campaign for Corona highlights how Corona Extra brings people together, unifying people across backgrounds and turning even the most fleeting of moments into celebrations.
The new spot, 'Everybody’s Welcome,' highlights those carefree moments when acquaintances become friends and friends act like family. It features spontaneous celebrations everywhere from the bar to the beach to the couch, underscoring the notion that “when a Corona finds its lime, you don’t have to be invited to feel welcome.”
Credits
Agency: The Community
Chief Creative Officers: Jose Molla and Joaquin Molla
VP, Executive Creative Director: Ricky Vior
Associate Creative Director: Silvio Caielli
Associate Creative Director: Rodrigo Gonzalez
Associate Creative Director: Cora Perez
VP of Integrated Production: Laurie Malaga
Sr. Producer: Julio Rangel
VP, Client Services: Marci Miller
Account Director: Agustina Massa
Account Supervisor: Erika Rivera
Sr. Account Executive: Alina Baur
Account Coordinator: Rachel Startz
Director of Strategy: Pablo Rosas
Manager of Creative Services: Maru Sokolowski
Director, Business Affairs: Natalie Greenman
Sr. Manager, Business Affairs: Daphne Papadopulos
Production Company: Park Pictures
Director: AG Rojas
Line Producer: Pete Vitale
Executive Producer: Jackie Kelman Bisbee
Executive Producer: Dinah Rodriguez
Director of Photography: Arnaud Potier
Head of Production: Anne Bobroff
Offline Editing House: Cut & Run
Online Post House: The Makers Lab
Editor: Gary Knight
Producer: Hope DuHaime
Music House: CX has info
Composer: CX has info
Producer: CX has info
Color Correction/VFX: The Mill
Executive Producer: Jack Williams
Colorist: Greg Reese
Audio Mix: The Makers Lab
Sr. Post Producer: Sharon Campos
Associate Post Producer: Amber Pena
Mixer/Engineer: Jeannine Guenther
Brand: Corona Extra
EVP & Chief Marketing Officer: Jim Sabia
SVP, Brand Marketing: John Alvarado
VP, Brand Marketing: Ann Legan
Brand Director, Marketing: Alex Schultz
Sr. Brand Manager, Marketing: Alicia Anderson
Brand Manager, Marketing: Susie Robberson