Agency: SS+K
Date: Mar 2020
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Giving Guy With A Sign a run for his money.

A post shared by Time To Wash Hands (@timetowashhands_) on

As Covid-19 continues to spread, panic and hysteria follow. One of the most basic things that we can do to help stop the spread of Covid-19 is to properly wash our hands. As simple as that may seem, it is still one of the best defenses to staying healthy through this pandemic.

SS+K, in partnership with goat milk soap maker, Beekman1802, has launched a PSA social account that sends friendly, periodic reminders to anyone who follows to wash their hands. Follow on Twitter at @TimeToWashHands and on Instagram at @TimeToWashHands_?

Influential partners, like Katie Couric, are helping support the effort to stop the spread of the virus by sharing short video clips of themselves washing their hands for 20 seconds.

If you’d like to take part in the Time to Wash Hands Challenge and stop the spread of Covid-19, just post your handwashing video to Twitter or Instagram—Instagram Stories count too — and tag @TimeToWashHands. It’s a small, but important way to help our fellow neighbors stay protected. And as we see it, every hand washed helps.



Beekman 1802