In its fourth season of partnership with lawn care brand Lawn Doctor, Sleek Machine continues to drive year over year growth. The key to their success is a history of testing and evolving the campaign.
This year’s campaign includes a mix of optimized ads, with over 13 creative assets from past seasons and over 90 brand new assets that focus on how customers can get more enjoyment out of their yards.
The campaign launched in February in over 30 key markets on social, spot TV and national digital display. This year also marks the first year Lawn Doctor will support recently acquired franchise, Mosquito Hunters with creative in key markets.
Client: Lawn Doctor
Agency: Sleek Machine
Creative Director: Tim Cawley
Account Supervisor: Lisa Gapinske
Art Director: Evan Stremke
Integrated Producer: Tarra Marino
Filmmaker: Kyle Jones