Marie Curie: National Day of Reflection by Saatchi & Saatchi
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Marie Curie has launched a campaign titled 'National Day of Reflection' - devised to bring the nation together to remember those who died during the pandemic.
The UK’s end of life charity is spearheading a National Day of Reflection on 23 March - the anniversary of the UK’s first lockdown.
Marie Curie alongside 70 supporting organisations are asking the nation to take one ‘ minute to reflect and a moment to connect, to remember, grieve for and celebrate the life of anyone who has died during the last year and to show solidarity for the millions of people who have been bereaved.
Credits
CAMPAIGN TITLE: Day of Reflection
CLIENT: Marie Curie
ADVERTISING AGENCY: Saatchi and Saatchi, London
CCO: Guillermo Vega
EXECUTIVE CREATIVE DIRECTOR: Dan Treichel
CREATIVE DIRECTOR: Sam Simmonds
COPYWRITER: George Coyle
ART DIRECTOR: Rodrigo Castellari
RADIO CREATIVES: Aleks Atanasovski, Hannah Young
DESIGNER: Kerry Roper
PLANNER: Richard Huntington, Rui Ferreira
BUSINESS LEAD: Adrian Ash
ACCOUNT DIRECTOR: Ardel Amani
ACCOUNT MANAGER: Cassie Allen
AGENCY PRODUCER: Georgie Ford, Emma Whiting, Georgia Day
MEDIA BUYING AGENCY: Opticomm
MEDIA PLANNER: Nicky Legg
PRODUCTION COMPANY: Prodigious
PRODUCER: Rebecca Williams
EDITOR: James Forbes -Robertson
POST-PRODUCTION COMPANY: Prodigious
AUDIO POST-PRODUCTION COMPANY: Prodigious
EXPOSURE: Nationwide
