FunTub by Bulla by Publicis
- Location:
Bulla has reinvented the classic ice-cream tub to become a sandcastle maker in a bid to spread the message of waste prevention.
As Australians produce three million tonnes of plastic each year and only 12% of that amount is recycled, the family-owned dairy brand has created a FunTub with the help of Publicis Worldwide, to reduce the number of plastic containers ending up as landfill.
Credits
Client: Bulla Family Dairy
Head of Marketing Implementation: Andrew Noisette
Brand Manager: Alex Bulgin
Agency: Publicis Worldwide
Executive Creative Director: Ryan Petie
Senior Creative: Adam Ferrie
Senior Creative: Peter Cvetkovski
Head of Art: David Schaak
Senior Creative: Kirsten Twigg
Creative: Kale Mcredmond
Managing Director: Simone Waugh
Account Manager: Zoe Young
Head of Broadcast and Content: Vicki Lee
Producer: Britt Groom
Editor: Ricky Marks
Manufacturer: Vacform, Melbourne
