Agency: Now
Client: Leo Vegas
Date: Aug 2016
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Leo Vegas, the online casino, is launching a new brand campaign created by Now. The ad highlights how Leo is the undisputed king of mobile casino and is able to find ways to play in the most ordinary, everyday situations. The spot, called ‘Carcass’, is the first in two-part series of films shot by directorial duo Big Red Button through Biscuit.

The new work features Leo Vegas, the lion, on a night out at his local social club when he spots a partner he finds simply irresistible. After a passionate spin around the dance floor with the object of his desires, we’re left to watch as Leo takes a bite of his new-found partner.

Credits

Executive Creative Director: Remco Graham

Creative Team: Clint Harding, Juliet Kent

Additional Credits: Head of Film & Content: Jeremy Muthana

Account Director: Jack Howker

Account Manager: Jessica Woolley

Planner: Michael McCourt

Production Company: Biscuit Filmworks

Directors: Big Red Button

Producer: Sara Cummins

Executive Producer: Orlando Wood

Production Manager: Lucy Chambers

DOP: Richard Mott

Editing House: The Work

Editor: Rachael Spann

Grade: The Mill

Colourist: James Banford

Post Production: Electric Theatre Collective

Audio Post: Factory Studios

Sound Engineer: Phil Bolland