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N26: Money In Motion

Client: N26
Date: Jan 2021
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N26, the mobile banking platform has launched its latest US marketing campaign.

The new content series titled 'Money In Motion' profiles award-winning comedian, Jimmy O. Yang, and his experience challenging the old way of doing things, inspired by the features and tools that puts N26 customers in control of their spending. In each episode, Yang demonstrates how N26 can make banking empowering, stress free, and rewarding while injecting humor along the way.

It launches with three 30-second videos across digital and social platforms as well as behind-the-scenes blooper content featuring Yang. The campaign was developed in partnership with ViacomCBS' in-house branded content studio, Velocity, leveraging ViacomCBS' award-winning marketing capabilities and expertise in creative development for Millennial and Gen-Z audiences to drive awareness, brand reinforcement and product adoption for N26 in the US.