Ce La Vi's new logo by jones knowles ritchie

Date: Jun 2019
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
19 votes

Nightclub outlet Ce La Vi has given its logo a makeover based on its signature red umbrellas in each of its locations.

The nightclub currently has clubs in Singapore, Hong Kong and Kuala Lumpur, with more soon to be open in Shanghai, Tokyo, Dubai, Taipei, and Colombo. It usually chooses roof-top locations for its clubs in each city.

The new logo, created by Jones Knowles Ritchie, are illustrations of each city location that the club is in, to represent the landmarks and culture. According to the agency, the illustration is meant to capture the spirit of the destination it represents.

The new logo will be used on printed collateral, in Ce La Vi’s bars and restaurants, as well as signage, uniforms, table settings and digital touchpoints.

Overall Rating
0/5Vote
Overall Rating
0/5Vote
Overall Rating
1/5Vote
Overall Rating
0/5Vote

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.