Agency: ITV
Client: ITV
Date: Jul 2023
Your Vote
Overall Rating
Opps, please vote again
4 votes

In a new 60-second spot titled ’The Pride Has Arrived’, ITV viewers will see lionesses prowl through city streets as people going about their daily lives gradually pause to take notice. It brings to life the idea that the England team, nicknamed the Lionesses, are about to make the whole country sit up and take notice as the 2023 Fifa Women’s World Cup approaches.