Intersport and Adidas: Faster Than by iris Amsterdam
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Intersport Running and Adidas collaborate to explore the running stories of people pushing their limits in different walks of life. The content series, born out the new adidas running platform ‘Faster than’, reveals how ‘fast’ is a mindset that can belong to everyone, where every real runner takes on their own unique race every time they lace up their shoes.
Capturing topics from self-esteem to headspace, the series’ shows Intersport’s fast-growing running community how this mindset can impact and influence every aspect of anyone’s lives. With this campaign, Intersport aims to further assert its credentials as champions of everyday runners.
Credits
Agency: Iris Amsterdam
Creative Director: Rachna Dhall
Creative / Art Director: Gustavo Figueiredo
Creative / Copywriter: Gabriel Abrucio
Agency Producer: Grace Francis
Managing Director: Chris Friend
Strategy Director: David Austin
Strategist: Nicole Ingra
Group Account Director: Jaimie Jennings
Account Director: Alexandra van Nunen
Production Company: Eyeforce
Director: Bob van de Gronde
Director of Photography: Jasper de Kloet
Producer: Cathalijn van Hattem