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Sony: Ice Melody by Innocean Berlin

Client: Sony
Date: Aug 2020
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An ice-cave in Iceland, colourful xylophones and a lovely track, Sony Bravia is back.

To promote the Bravia series, Sony’s creative agency Innocean Berlin has brought sound and vision together in perfect harmony. Much like the Bravia and its Acoustic Surface Audio technology.

The film was shot on location in Iceland by Raf Wathion and produced by Czard Film. Wathion was able to combine real footage from the ice caves and specially built xylophone keys with some post-production expertise from BaconX to create a real and immersive experience that’s in keeping with Bravia's previous ads.

Credits

Client:

SONY Home Inc.

Motoi Kawamura

Ryusuke Fukushima

Rei Ichikawa

Junko Nakamura

SONY EUROPE Limited.

Paul Jones – Head of Procurement

Richard Small – Senior designer

Agency:

INNOCEAN BERLIN

Andreas Cordt (Acting CEO)

Andrea Razeto (Business Director Campaign)

Min Kyung Park (Account Manager)

Gabriel Mattar (European Chief Creative Officer)

Ricardo Wolff (Executive Creative Director)

Sebastian Pattis (Associate Creative Director - Design)

Stefano De Luccia (Associate Creative Director – Art Director)

Jack Christensen (Associate Creative Director – Copywriter)

Rohan V. Fernandes (Copywriter)

Fabian Barz (Head of production)

Sophia Goerner (Head of Strategy)

Odile Breffa (Strategist)

Production Company (Film):

CZAR Film GmbH

Director:

Raf Wathion

Producer:

Jan Fincke/Executive Producer

Paul Dehn/Post-Producer

DoP:

Tomas Tomasson

Post-Production Company (Film):

Bacon X - Copenhagen

Music Production

Dahouse Audio

Artists/Talents (names and function):

Donata

Music:

Title You are invincible

Composer Markus Thomas

Music publisher Dahouse Audio

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