Lincoln: Warm Escape by Hudson Rouge
- Location:
Matthew McConaughey puts a new twist on ice fishing to highlight the versatility and serene sanctuary of the all-new Lincoln Aviator in a new campaign spot for the three-row luxury SUV.
With the stark beauty of winter as a backdrop, the latest piece has McConaughey using his Aviator as a shelter from the elements after carving a hole in the ice and dropping a line.
“Beats jiggin’ in a shanty,” he murmurs as he visibly relaxes in the warmth of his Aviator and begins sketching in his travel journal – the same journal, incidentally, that was shown in spots introducing the Lincoln Navigator.
The piece, produced by Hudson Rouge, was directed by noted cinematographer and director Lance Acord, known for movies like 'Lost in Translation' and popular shorts like this year’s 'E.T.: A Holiday Reunion.'
Credits
Advertising Agency - Hudson Rouge
Chief Creative Officer - Jon Pearce
Creative Director Art - Luke Partridge
Creative Director Copy - Brett Minieri
Head of Integrated Production / EP - Mary Ellen Verrusio
Business Manager - Ron Kirkman
Senior Talent Manager - Angela Martin
Chief Executive Officer - Paul Venn
Chief Strategy Officer - Oliver Gibson
Channel Strategist - Ahra Cho
US Business Lead - Doug Molloy
Account Director - Tamara Taylor
Social Account Executive - Tanya Madorsky
Production Company - Park Pictures
Director - Lance Acord
Director of Photography - Lance Acord
Executive Producer - Justin Pollock
Line Producer - Caroline Kousidonis
Production Supervisor - Grace Campos
Editorial Company - Cosmo Street
Executive Producer - Maura Woodward
Post Producer - Luiza Naritomi
Editor - Mark Potter
Assistant Editor - George Irizarry
VFX Post - The Mill
Gavin Wellsman - Creative Director
Mikey Rossiter - Colorist
John McIntosh - Lead 2D Artist
Heino Henning - Senior Producer
Nathan Niamehr - Production Coordinator
Animation Company - Switch
Animation VFX Lead – Jon Magel
Finishing Producer – Cara Flynn
Sound Design – Warner Brothers Post Production Creative Services
Executive Producer – Darlene Gorzela
Sound Designer – Aaron Glascock
Mix Studio – Heard City
Executive Producer – Sasha Awn
Engineer – Keith Reynaud
